How Many Sales Emails Can I Safely Send?

Many people wonder: How many sales emails can I safely send knowing there are limits to sending multiple emails at once? 

Use this post to learn about sales email sending limits. Avoid making mistakes with your email marketing by using the information contained in this post. 

Why is there a limit on the number of emails?

There are technical and security reasons for email providers to limit the size of emails. 

Email accounts have limits. Each account can receive no more than a certain number of emails per month. 

It is possible for service providers to be bombarded with enormous numbers of emails if they do not impose size limits. If this happens, their server may become overloaded and no longer function properly. On the side of marketers who use email hosting services, limits are placed in place in order to prevent spammers from getting in. 

Email Sending limits are set by email hosting providers within a window of 24 hours or per hour. They also place a limit on the number of messages users can send. 

A message will appear if users exceed a sending limit: 

• There is already a limit on (the service's) sending
• The maximum number of recipients allowed has been exceeded

Following receipt of one of these messages, your provider will block you from sending new emails for up to 24 hours. Once your sending limits have been reset, you will be able to send emails again.

As a result, these are the reasons: 

• In order to prevent spamming
• Keeping systems and accounts secure

How to increase email sending limits?

When running an email outreach campaign, it's good to know your email provider's sending limits and options for increasing them. Find out what your provider's provisions are about sending limits. 

It can also mean they are controlling the volume handled by their system if you receive a notification stating you have hit the limit. 

Here are ways to increase email sending limits:

Increase email numbers gradually

The move to reduce spam is being driven mainly by providers increasing their subscribers' sending limits simply by switching from non-dubious to dubious emails. The provider will automatically increase your sending limit if it finds no issues with your account, such as hacked accounts or automated spam mechanisms.

Considering you are doing an email outreach campaign, it pays to learn what your email provider's sending limits are. You may also be able to increase your sending limits. The system will upgrade new accounts to maximum send limits after they show credibility. A low sending quota is a short-term restriction for new users.

Use premium services and add more STMP relays

You can increase your email sending limit by buying extra SMTP relays from your service provider. By purchasing relay packs, you will be able to increase your limit by as much as 250 relays or 500 relays. 

Email People Likely to Open

In addition to gradually increasing the number of emails sent, you should also avoid bounces as much as possible to increase deliverability. Having fewer bounces will help you protect your sending reputation, as too many bounces may result in a blocked email account. 

It is essential that you do not let email marketing decapitate your marketing campaign.  

Basic Email Laws & Regulations 

Sending unsolicited mail via the Internet is prohibited by the CAN-SPAM act, which was signed into law in 2003. 

Despite the law's provisions, recipients are not prohibited from receiving emails from businesses or individuals about their services. You are still free to email your recipients about your services. The law provides guidelines that, if followed, can ensure your emails reach your recipients' inboxes. 

You can be fined up to $43,792.00 for violating this law through email. Non-compliance is costly for your business, but it's not that difficult to adhere to the law. 

As a first step, you need to secure permission from your intended recipients so that you do not violate their rights. When a recipient enters his/her email address in your subscribe form and submits the form to you, you have obtained permission to continue sending messages to them. 

How to Avoid Spam Markings?

As well as securing permission, keep the following in mind: 

Never use misleading header information 

To show that you're not hiding anything, fill out the header information, such as the "from" name, reply-to address, and subject line. 

Make sure your subject line reflects your message's content. Also, be sure to indicate your company's name in the "from" field to ensure transparency.

Classify email as an advertisement 

As a business sending emails for commercial purposes, the intention is to sell, so your goal is to advertise in order to comply with the law. Obviously, you don't have to categorically state that this is an advertisement email you're sending. All you need to do is show that you don't deceive your recipients. Right from the beginning, there should be no hint of deception.

Include genuine name, place, and address 

Include your postal address in your message. Include one of the following: 

• Address of the street
• Registered USPS post office box
• Mailbox for private use
• Provide an opt-out option 

You should provide recipients with the option to opt out if they wish to, as well as a mechanism for them to do so. Make sure the opt-out mechanism is easy to comprehend and easy to read. 

Honor opt-out requests 

Allow recipients to opt out at any time for at least one month after your message reaches their inbox using your opt-out mechanism. The opt-out request must be granted within ten business days from your end. 

Email sending limits by service providers 

Below are the sending limits for different email providers.  

Gmail 

You can use Google Mail for free, but there are also paid services such as GMass and G Suite. For free accounts, 500 messages can be sent per day. For recipients, 10,000 messages can be sent per day (not applicable to free accounts). The number of recipients is calculated based on the number of emails a recipient receives. The recipient count for five emails is 50.

Gmail limits outgoing emails to 20 per hour. If you exceed the limit, your account will be suspended for 1 to 24 hours. 

G Suite 

You can only send emails to 3,000 unique recipients per day if you have the G Suite version of Gmail. You can send emails to a maximum of 10,000 recipients. 

A user is only allowed to send 2,000 messages per day. After reaching any of these limits, he or she will be unable to send further messages. 

Outlook 

Free and paid versions of Outlook are available. The free version allows 300 messages per rolling 24 hours, while the paid version allows 10,000. 

Users with free Outlook accounts can send 30 messages per minute, regardless of whether each message is intended for a unique recipient. Users with paid Outlook accounts can send messages to 100-500 recipients per message. 

BlueHost 

A user of BlueHost can send up to 150 emails an hour for $7.99 a month, and this limit can be increased on request. They also offer a frequency limit of 70 emails every 30 minutes. 

Their support team must give you a valid reason for increasing your hourly limit. 

Yahoo 

They offer a free email service called Yahoo Mail, and a paid version called Yahoo Mail Plus. Messages and attachments are limited by MB among most providers, and Yahoo's are set at 10 MB per message. Yahoo Mail has a 100 email limit or 100 recipients per hour. 

For Yahoo Mail Plus: 

• 20 MB per message
• 500 emails per day
• 100 recipients per day

Host Gator

Limitations for Host Gator are: 

• 500 emails/hr
• Frequency: 115 emails/min

When sending over 500 emails, Host Gator allows you to use third-party SMTP. 

The maximum amount of emails you can send per hour is limited by Host Gator. After one hour, you can continue sending emails. 

Conclusion 

A lot of rules and regulations must be followed when using email hosting services. You must also be aware of the sending limits of email providers. Besides knowing the law in place, you also need to know the marketing laws. The marketing laws protect both marketers and the target audience. 

The main thing to remember is to always make and send quality content. If you send messages that are not valuable to your recipients, they will mark your message spam, which will lower your reputation as a sender. Be on the safe side at all times.

‍